IN ORDER TO PROCEED TO YOUR DISCOUNT PLEASE READ AND CONSENT TO THE FOLLOWING:
At Crosswalk we believe in empowering you to take ownership of your data. We currently sell non-identifiable, aggregated captured data to our clients to help them make smarter business decisions but you have a choice if you’d like your personal data included in that by allowing us online tracking of your personal information over time.
By accepting this offer and agreement you expressly consent that Crosswalk Technologies, Inc., DBA Crosswalk can access any and all of your personally identifiable information that could permit physical or online contacting of you or anyone of any age who uses your device(s). This includes your first and last name, precise geolocation, race, ethnicity, religion, genetic data (unless you live in Wyoming), private communications, sexual orientation, email address, phone number, and other sensitive information that could include medical or financial information. You are granted access to our software to track everything that happens within your digital ecosystem including what products you buy down to the sku, what content you interact with, and how you live your life in the digital space. You are also authorizing us to share, sell or disseminate any information we obtain from you with a third party at our discretion. For a complete list of what we track, store and sell please click HERE.
You have a choice with regard to data collection. You can decide what information you share with us and what information we share with and sell to others. You can opt-out at any time by uninstalling our software, contacting us, turning off the software, or calling us. All information for opting out can be found HERE. At all times you have the right to access, correct, delete and obtain a copy of personal data, opt out of the processing, storing, sale of, and collection of your personal data, or talk to a member of our team to understand what data we collect, how your data is obtained and used. We keep all of your obtained personal information as long as reasonably necessary for our general course of business. Please click HERE to see our purchaser credentialing process to understand how we sell your data and to whom.
We take your data very seriously. Please click HERE to see our written information security program containing administrative, technical, and physical safeguards to protect your personally identifiable information. If you are based in California and are a minor and are concerned about your personal data you can contact us to remove all of your content and information from our system. All data obtained from children who may use your device is anonymized and no child’s personally identifiable information is used explicitly by Crosswalk Technologies Inc for the purpose of marketing or advertising products or services directly to the child.
If you live in California you are entitled to certain consumer rights pursuant to Section 1798.120 of the California Consumer Privacy Act of 2018 (CCPA). Please opt out via our “Do Not Sell My Personal Information” Internet Web page in our online privacy policy or by clicking HERE. We do not collect any social security numbers from any user at any point. At no point do we use any data obtained for the purpose of determining a consumer's eligibility for consumer credit, employment, or residential housing nor do we use any captured genetic information for any forensic genetic genealogical DNA analysis.
By accepting this paid or unpaid offer you are legally certifying that you understand it is in exchange for disclosing your personal data as listed above and HERE. In doing so you are signing a statement of representation that you understand the particular manner in which we collect your personal information and data, the particular purposes for how we will use, disclose, collect, maintain, sell, monetize, delete or dispose of information at your request, and your rights. By accepting the offer attached to this agreement you understand that your personal data will live within our system indefinitely as we feel is reasonably necessary for our general course of business.
For a look at how we handle data on a state-by-state basis please click HERE.
Updates to our Privacy Notice:
This Privacy Notice may be updated periodically to reflect changes in our privacy practices. We will indicate at the top of the Privacy Notice when it was most recently updated.
How to Opt Out:
If at any point you would like to exercise any or all of your data protection rights outlined here within, please contact us by email at privacy@crosswalknyc.com, contact us at +1 646.306.9523, click on this link: OPT-OUT, or write to us at:
Crosswalk - Attn Opt Out Privacy
31 Hudson Yards
11th Floor
New York City, NY 10001
WHY WE TRACK:
There are many reasons we track your digital ecosystem usage, browsing activity, and actions and collect your personal data. Our primary purpose is to take your data, combine it with data from like-minded individuals and then find useful patterns in the data that we can sell to our clients for various use cases. In some cases, those reasons are simply to make your browsing experience better and more convenient. But this data can also be used to determine your browsing habits and preferences, price points you like to pay, what size you are, and other personal information that can then be used by brands and advertisers in determining how to best design, produce, market and sell you the right products. This cuts down on wasting time, and money and creating an excess of product that ends up in a landfill to name only a few.
Our goal is to be able to accomplish this purpose with ethics. That means we are going to only analyze your data with your full consent and make our best effort for you to understand which data we are gathering, how we are processing it, and why we are doing it.
Here are a few common examples of what our clients pay us to help uncover your tracked data:
What digital media you watch and listen to from video sites like YouTube and Netflix to help understand your content preferences. They can then advertise in shows you watch and on streaming platforms you use.
Your shopping behavior from online stores
like Amazon and Target to understand different items you view and purchase, which helps our clients create and suggest other products you may want to buy or for hedge funds to use to help predict market movement.
Your behavior on search engines like Google to understand how you conduct research and the things you search for. This can help our clients include more relevant information on their products so that you don’t have to look for answers elsewhere, but it can also be used for advertising purposes.
Overall we are tracking how you use your digital ecosystem of devices to help brands become smarter, create less waste of products you don’t want, and give you a more seamless online experience.
The information we track is both sold raw and analyzed to a wide range of clients in a number of different sectors. Please click HERE to see our purchaser credentialing process to understand how we sell your data and to whom.
If we are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, purchase or sale of assets, or transition of service to another provider, your information may be sold or transferred as part of such a transaction, as permitted by law and/or contract.
In addition to the uses described above, we may collect and use personal information for the following purposes:
For our business activities, including to operate our services and to provide our clients with the features and functionality of our services.
To help our clients make better strategic, design, product, financial, and marketing decisions, such as to better understand how to market to you or offer you with information and updates on our products or services the data shows that you may be interested in.
While we may use your personal information in this manner, please note that we do not use user content to serve you ads, and we will never share user content with any third parties for marketing or advertising purposes, unless you have explicitly submitted it to us for that purpose.
For analytics and research purposes to enforce our Terms of Service, to resolve disputes, to carry out our obligations and enforce our rights, and to protect our business interests and the interests and rights of you, our clients and other third parties.
To comply with contractual legal obligations and requirements and to fulfill any other purpose for which you provide personal information; and for any other lawful purpose.